i would switch the pictures with the big color picture on top. i think that would solve some difficulties you might be having also the tag lines don't work for me. i bet a lot of people love to visit family and go fishing, i understand that your saying your country is way better than those things but i think it would communicate better if you said it beats something we don't like to do (on a daily basis).
you use of the smallcaps is not successful. what is happening is you are creating different weights in the type as well. try to find a real small caps typeface to use.
i dont get the concept. i mean i get the language, but what is lacking is the image correlation. its problem/ solution sort of thing. but the image at the bottom doesnt really look like a solution. its a great shot, but it isnt significantly more exciting or attractive than whats going on above. I think the comparisons should be more extreme.
the general layout works. keyline around each of the posters would help.
4 comments:
I posted it under the environments, lol
i would switch the pictures with the big color picture on top. i think that would solve some difficulties you might be having also the tag lines don't work for me. i bet a lot of people love to visit family and go fishing, i understand that your saying your country is way better than those things but i think it would communicate better if you said it beats something we don't like to do (on a daily basis).
just food for thought.
you use of the smallcaps is not successful. what is happening is you are creating different weights in the type as well. try to find a real small caps typeface to use.
i dont get the concept. i mean i get the language, but what is lacking is the image correlation. its problem/ solution sort of thing. but the image at the bottom doesnt really look like a solution. its a great shot, but it isnt significantly more exciting or attractive than whats going on above. I think the comparisons should be more extreme.
the general layout works. keyline around each of the posters would help.
joe
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