Latest posters

Also, here are my latest posters.

Here are a few environmentals I have been working on. I'm trying to figure out a few more, so I will have more on the way.

Poster designs

After much aggravated thought of how best to illustrate the wonderful sights of Hungary, I finally came up with this. It was like a nightmare when I could not get the posters to work properly, and at the same time when Photoshop refused to cooperate with me (ending up in a program crash at about 90% completion) but I prevailed in creating a series of posters that are pretty close to what I was going for.

The idea here is that Hungary during the night time is such a grand and beautiful sight that life literally unfolds in front of your eyes. The posters are meant to be used altogether.

Final logo design

Here is my latest logo set. Having gone through at least four different fonts, the typeface I finally selected is Helvetica Rounded and I don't think I will change it again. While the typeface itself worked well with the icons, some problems occurred as I enlarged and stroked the lettering. The corners of the letters came out angled and awkward-looking so I literally had to go in there and fix them myself. Anyways, there they are, in their completed form.

Project 1 - Brand Thumbnails

I apologize for all the scrolling in advance and will try to fix that up soon. The first is a series of a travel poster that is applicable on a bus. The second is a series of posters and the last is a series of postcards.

The general idea was for the piece to follow the elegance I had in my logos. I wanted to explore several different sections of the cities like the countryside, the downtown/architectural area and monumental areas. I wanted to try these elements in varying context and aspect. 

Project 1 - Revision

I went ahead and did some of the modifications I was expecting to do. Though I'm still attempting to hand-write my own, I changed the typeface to a much thinner one that corresponds more with both, the country itself and the way the type contrasts with the thick icons. I also fixed up the icons themselves by making them nice and clean, with more graceful and smoother curves. However, some parts of the icons have some rough and sharp edges, like in Budapest and Pecs. I did this not only to make the icons truly unique from one another, but also to demonstrate that the details the monument itself contains are a significant part of it and are the only way you would be able to compare them from an illustration to the monument in-person . The monument of independence in Budapest is a statue of a woman holding a large leaf. In the Hero's Square monument of Pecs we see Archangel Gabriel and I really wanted to emphasize this by illustrating the feathers and curves on his wings. I still have a bit of work to do.

Project 1 - Thumbnails

Before making any actual compositions, I insisted on establishing a single rule for my logos: the absolute necessary use of Hungarian monuments. Hungary is known as a bit of a party country. It is extremely festive, and by that I mean it is constantly filled with all kinds of flare (music, dancing, gourmet etc.) twenty-four hours a day. But, I wanted to explore a more elegant side of the country as well. Hungary is also very well known for its grand monuments of liberty, millenniums and independence. These are extremely important in the history of of Hungary's culture due to the fact that the country has faced various amounts of oppression from its neighbors.

So, based on those parameters, I decided to compose two sets of thumbnails that focus more on the sophisticated side of Hungary and one set of thumbnails that aims solely towards the playful counterpart of Hungary. I have yet to make the decision on which direction I'd like to go in. Also, just a side note, the city Pecs is pronounced "Pesh".




My first idea was a rather simplified solution. I chose a typeface that best describes elegance and sophistication, so in this case script style. I wanted to emphasize on the icons more than the type itself for the viewer to first have a glimpse of what a piece of the country's culture looks like before actually realizing what the country it was.



My second set is all about sheer legibility. The typeface I selected is very clean, and very stylish. The icons accompany the type to fortify the very essence of Hungary itself. Also, the typeface resembled a bit of the Gothic era, which fits perfectly in this sense due to the fact that Hungary was once part of Austria. The country shares quite a bit of history with the Germans and Dutch, so I thought it would be appropriate to show just a slight hint of it.




In an attempt to go in a completely different direction, I chose a very playful, and at the same time legible, typeface and this time instead of the two logos working side by side - I wanted to explore the boundaries of how the two logos would work when they were literally stuck together. If any of you out there know what a gypsy is, that would be the perfect word to describe what I was going for here considering the fact that Hungary is almost completely oriented around gypsy festivities. So here, I combined the typeface with the icons themselves. Also, the knocked out letter is meant to be the accented letter in how the city should be pronounced, while the red and the green complete the actual colors of the country's flag. This allowed me to represent the four different logos as almost completely independent and unique from one another. I was not too sure whether this would be a bit of an overkill, but I decided that it was not enough and went ahead and added a small star into each one of the icons to tie them a little bit together (since they are quite different from one another).

The icons themselves are meant to be used universally for other designs. In other words, I plan on using them in all sorts of ways like water marks, backgrounds, patterns etc.

And there you have it. I anxiously await any comments in the near future!

Project 1 - Location

For my location I have chosen to do a brand identity on Hungary. I will focus on its three main cities: Budapest, the capitol of Hungary (it also happens to be my birthplace, but I do not remember a single thing about it); Pecs and Debrecen.

I wish I could go into further detail, but I'm afraid my brain is fried due to my illness. So for the three words to describe the country, I chose the following:

1) Unique
2) Nomadic
3) Life-like